■ NEWS ■ INNOVATIONS ■ IDEAS
CHALLENGE LOOKS FOR
THE NEXT EIGHT-BIT
North American developers to vie for
$10,000 grand prize and chance to
demonstrate winning app at the
2007 Freescale Technology Forum
Freescale Semiconductor is offering
embedded engineers and
engineering students in the United
States, Canada, and Mexico the
opportunity to free their imaginations
and turn great design ideas into eight-bit innovations.
The Black Widow $10,000 Design
Challenge rewards the most inventive
designs with cash prizes and high-profile recognition. Registration for the
design challenge opened Jan. 15 and
closes April 6, 2007.
Design Challenge Details
Contestants can register for the
design challenge at
com/blackwidow. Once registered,
they will follow three steps and gain
access to a wealth of design support.
In step one, contestants will test their
knowledge in a short question-and-answer session. In step two, they will
participate in a short coding demonstration using Freescale’s virtual lab on
the DEMO9S08QG8 board. In addition, they will have the opportunity to
purchase Freescale’s USBSYPDER08
development tool at a 50-percent
discount. In step three, contestants will
submit their application concepts.
All entries must be submitted on-line by April 6. Entries may be submitted by individuals or groups. Each submission will be reviewed by a panel of
Freescale judges for creativity, design
efficiency, technical complexity, total
Freescale product quantity, usefulness,
and overall application rating.
Freescale plans to announce the
top 10 finalists on April 13. Each
finalist will receive a $1,000 (USD)
award. The finalists will be invited to
build prototypes of their designs and
submit them to Freescale for final judging. The grand prize winner will receive
$10,000 and free admission to the
Freescale Technology Forum (FTF) in
Orlando, FL, June 25-28, 2007. The
second and third prize winners will
receive $5,000 and $2,000, respectively.
AS CLUB PENGUIN
Just one year after it launched, Club
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32 February 2007
continues to reach new milestones of
success and garner kudos for the
quality of its product and its work
improving Internet safety for kids.
The popular website that allows
children to play games and chat in one
of the safest online environments to
date was recently chosen by Children’s
Technology Review (CTR) to receive its
coveted Editor’s Choice Award.
CTR is an independent monthly
survey that reviews children’s
technology products from professional
In a recent review of Club Penguin,
CTR awarded the site 4. 5 stars out of 5,
saying, “The experience is social and
easy to play, and it offers a variety of
informal learning opportunities. As a
language experience, the program gets
children busily typing with others, and
there are a variety of games that require
logical thinking and strategy. All in all,
this is a noteworthy service.”
“It’s gratifying to receive such a
high rating from a publication that
is a trusted source for unbiased and
credible reviews of technology
products aimed specifically at children,”
says Lane Merrifield of Club Penguin.
“Our sole focus at Club Penguin is the
safety and enjoyment of our young
users and we really value the support
of other organizations that display a
similarly strong commitment to children
Since Club Penguin launched its
virtual world populated by colorful,
animated penguins in October 2005,
it has experienced a rapid growth in
popularity and reputation.
In March 2006, Club Penguin
made its debut on
world’s largest website dedicated to
playing online games. A month later,
Club Penguin was the number one
game on the site; a position it has
consistently maintained ever since.
With concerns about online
safety for children at an all-time high,
Club Penguin has also garnered
favorable reviews for its commitment
to protecting its young users.
Thanks to a sophisticated filtering
system and the presence of live
moderators who monitor what’s going
on in the world and deal with any