This month’s “How Did I Live Without It?” award goes to the Electronic Yodelling Pickle, magnanimously
provided to the world by Archie McPhee ( mcphee.com),
which also sells rubber chickens, tinfoil hats for both cats
and humans, and a range of other not-so-serious products.
McPhee also maintains the Rubber Chicken Museum at its
No doubt you are now thinking, “Wow. I gotta get me
a yodeling pickle.” Luckily, you don’t have to go to Seattle
to pick one up; they’re available from Amazon for a mere
$10.61. Oddly enough, the item shows 638 customer
reviews — 82 percent of which give it five or four stars.
One reviewer said it helped his uncle deal with
Alzheimer’s, and another indicated that it’s good for
calming crying babies.
One reviewer gave it only two stars, noting, “The
Yodelling Pickle in my house appears to be possessed.
Whenever I put it away in the kitchen cupboard, it
mysteriously appears in the top drawer of my wife’s
bedside table.” ▲
INDUSTRY and the PROFESSION
■ The Yodelling Pickle you’ve always wanted.
July/August 2018 11
It isn’t exactly news that social media contains misinformation and outright lies. A
study conducted by Jun Zhuang, PhD
University of Buffalo, examined how more
than 20,000 tweets presented the facts after
Hurricane Sandy and the Boston Marathon
bombing. His article, published in Natural
Hazards, revealed that:
• Eighty-six to 91 percent spread false
news, either by retweeting or liking
the original post.
• Five to nine percent tried to confirm
the false news, usually by retweeting
and asking for verification.
• Only one to nine percent expressed
Perhaps even more surprising is that Prof. Zhuang was
recently awarded $392,000 from the National Science
Foundation to conduct additional studies. Nice work if
you can get it. ▲
■ Don’t believe
everything little birdies